Install our App to get easy Access toBuy, Link, Renew, Claim and More
GetSBI General Insurance Welcomes Pankaj Tripathi as Its Brand Ambassador with the ‘Chuniye Bharosa, Apno Sa’ Campaign
Mar 2, 2026
SBI General Insurance is thrilled to announce that the acclaimed actor Pankaj Tripathi has joined us as our brand ambassador! Known for his remarkable performances across various cinematic genres, Pankaj Tripathi has won the hearts of millions of Indians. His immense popularity - across regions and ages - stems not only from his talent but also from his genuine and relatable persona, which perfectly aligns with SBI General Insurance’s core values of trust, simplicity, and dependability.
To celebrate this exciting association, we have unveiled an integrated brand campaign, ‘Chuniye Bharosa, Apno Sa.’ This initiative beautifully brings together Pankaj Tripathi’s reliable image and our commitment to being a dependable brand.
The campaign is rooted in the belief that true assurance is built through quiet, everyday acts of care, and the small, consistent gestures that reflect responsibility, protection, and unwavering support.
Pankaj Tripathi: An Actor and Persona Beyond Boundaries
What endears millions across the country to Pankaj Tripathi is his versatility. Whether it is the character of a humble common man or an audacious advocate, he plays it with full aplomb and dedication. His versatility has made him a beloved figure across the country, which is one of the reasons we believe Pankaj Tripathi is the perfect representative for taking ahead our mission to drive insurance to each and every corner of the nation.
The ‘Chuniye Bharosa, Apno Sa’ Campaign
In celebration of this partnership, we have created a brand film featuring Pankaj Tripathi, which presents him as a quiet pillar of strength within his family. He plays a character deeply attuned to his loved ones’ needs and who expresses care through thoughtful, everyday actions.
This narrative of care and gentle support mirrors SBI General Insurance’s role as a constant source of protection, that stands by families with confidence and care when it matters most.
The film also shows that care is not always in the big gestures; it is also there in the small acts of love we do for our near and dear ones every day. Through these frames and acts, the campaign brings alive the thought: insurance is the silent strength that safeguards families.
At SBI General Insurance, we believe in going beyond protection; we are committed to safeguarding what matters most: your family's health and well-being.
Health Insurance Built Around Your Needs
Our health insurance products are thoughtfully designed to ensure that families can enjoy life without the stress of unforeseen medical expenses. With 18,000+ network hospitals across the country, SBI General Insurance offers extensive cashless facilities, no matter which nook of the country you are in, or when you need it. Whether it’s a routine check-up or a critical medical emergency, our commitment to serving our consumers ensures you always have the support you need.
Moreover, our health insurance coverage is comprehensive. From individual plans to family health insurance policies, our suite is designed to meet the diverse needs of consumers. We believe in going the extra mile to ensure complete protection for our policyholders.
Consider our latest offering, SBI General Insurance’s Health Alpha, a comprehensive health product designed for unlimited flexibility and multiple coverage options. In addition to covering hospitalisation expenses, day care treatment, modern treatments, and more, Health Alpha also offers a one-of-its-kind Gym and Sports Injury Cover, as well as Adventure Sports Cover, so you can live life to your heart’s content without financial worries.
What’s more, Health Alpha offers other thoughtful benefits, such as the Home Modification Benefit, Child Education Benefit, and Loan Protector Benefit, so you can fully focus on recovery.
These features ensure that, with SBI General Insurance, you get more than mere financial protection; you get a companion that prioritises not only your health but also your peace of mind.
Why Choose SBI General Insurance for Your Health Insurance Needs?
When you opt for health insurance from SBI General Insurance, you get a host of benefits:
Wide Coverage: We offer a variety of health insurance plans, with coverage options ranging up to ₹3 crore.
Cashless Hospitalisation: With 18,000+ network hospitals, you can access cashless services and make any emergency financially manageable.
Comprehensive Benefits: Coverage extends to pre- and post-hospitalisation expenses, so you are supported throughout your medical journey.
Wellness Benefits: Many plans include wellness benefits, such as health check-ups, to proactively help you manage your health.
Online Accessibility: Manage your insurance needs easily through our website or the SBI General Insurance Mobile App. You can file claims, renew policies, and access important information with just a few clicks.
A Legacy of Care: We offer more than just financial services to our consumers. We offer a legacy of trust, care, reliability, and transparency.
Just as Pankaj Tripathi takes every step to safeguard his family in the TVC, we aim to provide our customers the assurance that comes from having a safety net in place.
In Conclusion
As we welcome Pankaj Tripathi into the SBI General Insurance family, we reaffirm our commitment to creating a space of trust and support that aligns with his values as a family man. We believe that together, we can not only focus on protecting health but also foster a culture of care throughout the nation.
Together, let’s make health insurance a priority for every Indian family!
Recent Blogs
Health Insurance
6 Healthy Habits For Families
The key to long-term health is to get the entire family involved. Right from making healthy food choices to leading an active lifestyle – incorporating healthy habits in your daily lifestyle can be simple and practical when everyone in the family is working towards the same health goals.
Over here we discuss 6 healthy habits for families. You can add these habits into your daily routine to ensure your family’s good health.
6 Healthy Habits for Families
Eating a healthy diet, together as a family
The easiest of all family eating habits to cultivate is eating together. In today’s hectic world, eating together may be a challenge, but it’s worth making the efforts. There are several benefits of eating together. Eating together will help everyone in your family stick to scheduled meal times. Combine this habit with a healthy diet. Make a variety of healthy food choices, preferably food made at home so that family members, especially children do not look for junk food.
Make meal prep a fun activity
For family health benefits, it is essential to lead by example.Make healthy food choices so that your children can follow suit. A great way to promote healthy eating habits is to invite your children to be part of the cooking process. Help them choose the recipe and shop the ingredients. This will go a long way in inculcating healthy food choices in children.
Have no-phone zones
Apart from instilling good and healthy family habits and practices with regards to meals, it helps to turn meal hours into exclusive family hours with no interruptions. Having no phone zones at the dinner table and in the bedroom can encourage your family members to get moving and spend less time sitting. Encourage your kids to play outside. Planning fun activities like play board games and treasure hunts with your children can prove to be highly rewarding.
Be more active as a family
Staying active as a family doesn’t have to be boring! You can let every family member choose one activity for every week. From taking strolls to doing yoga together, from biking to swimming, many fun-filled activities can help you and your family burn some calories, relieve stress, while forming healthy family habits and practices.
Practice hand hygiene
As a family, make sure everyone follows hand hygiene. Wash hands after going to the restroom, before preparing food, after touching a pet, changing a diaper, blowing your nose, coughing, or handling garbage. You can also make a 20-second song so that children thoroughly wash their hands.
Do not skip medical tests
The importance of keeping track of your health cannot be emphasised enough. By undergoing regular medical check-ups you can help your family make informed health care decisions. It can help you catch health problems in the early stages and make lifestyle changes accordingly. Do include dental and eye checkup for yourself and your children in the annual medical checkup. To reap family health benefits, it’s important to take the right precautions, at the right time and make the right changes to avoid the most common health illnesses
Why is family insurance a must?
Illnesses don’t come knocking on the door. So, it only makes sense to have a backup plan in case you or your family member falls sick or needs hospitalisation in case of an accident or a health condition. With medical expenses skyrocketing, a health insurance policy is the best protection cover for a family. A comprehensive health insurance plan will give you that peace of mind regarding your family’s health and your financial well-being.
Disclaimer: The above information is indicative in nature. For more details on the risk factor, terms and conditions, please refer to the Sales Brochure and Policy Wordings carefully before concluding a sale.
Health Insurance
10 Worst Diseases That Smoking Can Cause
Smoking causes diseases but it is one of the most preventable causes of death worldwide. Every puff of a cigarette exposes the body to many harmful chemicals which can cause serious health problems. As awareness of these risks increases, so does the importance of having a reliable health insurance plan to help manage the financial burdens associated with these diseases.
Health Insurance
12 Foods With More Vitamin C Than Oranges
Vitamin C, also known as ascorbic acid, is an essential nutrient that plays a vital role in maintaining overall health. It is a powerful antioxidant that helps protect cells from damage caused by free radicals. Additionally, vitamin C is crucial for the growth, development, and repair of all body tissues. It aids in the formation of collagen, absorption of iron, and the proper functioning of the immune system.
Health Insurance
20 Foods High in Vitamin A: A Guide to Boosting Health Through Diet
Vitamin A is a vital nutrient that plays a key role in maintaining overall health, supporting vision, immune function, skin health, and more. As a fat-soluble vitamin, vitamin A exists in two main forms: retinoids (found in animal products) and carotenoids (found in plant-based foods). Retinoids are readily usable by the body, while carotenoids must be converted into the active form of vitamin A.
Access and manage all your Insurance Needs in one place, right at your Fingertips.
4/5*
Access and manage all your Insurance Needs in one place, right at your Fingertips.
Vision
Our vision is to become the most trusted general insurer for a transforming India.
Mission
Our mission is to provide simple and innovative general insurance solutions, be responsive to our customers' needs and build a sustainable business for the future.
We're socially active!
